About Stefanie Brand-Geers

recognize. reflect. action.

My motivation

I was born into a family business as a member of the third generation. This has had a great impact on shaping my life and I now form a part of the people, whose desire to pass on experiences, has become a vocational mission.

A family, especially a family of entrepreneurs, is not a homogenous structure. Certainly not, even if several generations have been in the game or a family-foreign management has been incorporated. There can be very different personalities, perspectives and points of view.

Transcending from one generation to the next is one of the biggest challenges. The family bears a shared responsibility for the company, the employees and the family capital. At the same time, it must uphold traditional values and be able to guide management to comply with them. It is therefore essential to set forth the right course at an early stage and intervene accordingly if the company is to stay on track while drawing the family together.

Unfortunately, this does not always succeed, and conflicts arise that cannot be solved from within the family structure. But Conflict is part of life-, especially in the family-business-life. We can talk about how to manage conflict in situations where identity-based conflict is at play and where important continuing relationships hang in the balance. The associated problems and issues are often the reason why shareholders resort to my services as a coach or consultant.

This is an area where my own experiences allow me to apply a unique set of strategies: assisting the partners and successors in finding the right approach and attitude so that they may successfully assert their ideas, on behalf of the family, in committees, such as Advisory and Supervisory Board Meetings or Shareholders’ Meetings.

My profile

  • Member of the ICF (International Coach Federation)
  • professional coach
  • solution focused
  • Reiss Motivation Profile® Master
  • from 2010 co-partner and managing director of family-run companies in the field of health and mechanical engineering
  • 2010 Sale of the family business GEERS Hearing aids
  • Advisory and Supervisory Board activities
  • 1987-2010 co-partner of GEERS Höraktusik GmbH & Co.KG, Dortmund
  • Master of Economics
  • born 1969, married, 2 sons (1999,2003)